Melissa Shoes Melbourne
Bubblegum hues, bulging balloons and contrasting textures comprise the new Melissa shoe shop in Melbourne, Australia.
‘The need was to create another world, a sensory delight,’ say designers Juliet Moore and Ben Edwards who were commissioned to realize the Brazilian shoe label’s first shop on Aussie soil.
They filled the space with 300 PTFE plastic spheres that resemble suspended balloons. Threaded onto cables mounted around the perimeter, the spheres hang in clusters throughout the shop. Called ‘bubbles,’ they can be used to hang and display shoes in various manners with the help of bespoke suction caps. More information available on Frameweb.